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Tommy's Recommended

Favorite Books

“ If you’ve listened to any of my podcasts, you know I like to read… A Lot! I’m often asked for book recommendations, or what is my favorite book. Honestly, it’s hard to choose. Here is a list of several of my favorites ”

The Compound Effect

Darren Hardy

In ‘The Compound Effect’, Darren Hardy reveals the core principles that drive success, and presents a distillation of the fundamental principles that have guided the most phenomenal successes in business, relationships, and beyond. This is an easy-to-use, step-by-step, no gimmicks, no hyperbole, no magic bullet operating system that allows you to multiply your success, chart your progress, and achieve anything you desire. It is based on the principle that decisions shape your destiny and how little, everyday decisions will, by default, either take you to the life you desire or to disaster. If you’re serious about living an extraordinary life, you must use the power of this book to create the success you want. This book will teach you how to: Win—every single time Get rid of your bad habits, some of which even you might be unaware of Get yourself to do things you don’t feel like doing Recognize and utilize the powerful but elusive force of momentum Easily inculcate in yourself the important disciplines necessary for major breakthroughs Secrets that make super achievers accelerate past you on the road to success, amongst much more.

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Rocket Fuel

Gino Wickman and Mark C. Winters

Discover the vital relationship that will take your company from “what’s next?” to “we have liftoff!” Visionaries have groundbreaking ideas. Integrators make those ideas realities. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald’s. It worked for Ford. It can work for you. From the author of the best-selling Traction, Rocket Fuel details the integral roles of the visionary and integrator and explains how an effective relationship between the two can help your business thrive. Offering advice to help visionary-minded and integrator-minded individuals find one another, Rocket Fuel also features assessments, so you’re able to determine whether you’re a visionary or an integrator. Without an integrator, a visionary is far less likely to succeed long term and realize the company’s ultimate goals; likewise, with no visionary, an integrator can’t rise to his or her full potential. When these two people come together to share their natural talents and innate skill sets, it’s like rocket fuel – they have the power to reach new heights for virtually any company or organization.

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The E-Myth Revisited

Michael E. Gerber

In the E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business, from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed, and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have listened to The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.

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The 4 Disciplines of Execution

Chris McChesney, Sean Covey, Jim Huling, Scott Thele and Beverly Walker

For fans of Good to Great and The First 90 Days, The 4 Disciplines of Execution is the book “every leader should read” (Clayton Christensen, Professor, Harvard Business School, and author of The Innovator’s Dilemma) for creating lasting organizational change. A #1 Wall Street Journal bestseller with more than 500,000 copies sold, The 4 Disciplines of Execution will radically change your business. 4DX is not theory. It is a proven set of practices that represents a new way of thinking essential to thriving in today’s competitive climate, making this 2nd edition a book that no business leader can afford to miss.

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Never Split the Difference

Chris Voss

A former international hostage negotiator for the FBI offers a new field-tested approach to high-stakes negotiations – whether in the boardroom or at home. After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacle of his profession, he became the FBI’s lead international kidnapping negotiator. Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss’ head, revealing the skills that helped him and his colleagues succeed where it mattered most: in saving lives. In this practical guide, he shares the nine effective principles – counterintuitive tactics and strategies – you, too, can use to become more persuasive in both your professional and personal lives.

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Giftology

John Ruhlin

Does it feel like you work in a ‘red ocean filled with sharks?’ Eat or be eaten. Fierce competition. Continual battling over scarce resources. What if there was another path? What if you could create your own blue oasis where profits are higher, marketing is as natural as breathing, and competition is nearly nonexistent? This nirvana can be a reality when you practice the principles of Giftology.

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